During the recent Eid period, Pakistan’s leading matrimonial app Dil Ka Rishta launched in the UK. The platform kicked-off the new launch with an event in London where more than 3000 people were in attendance.
Since its initial launch, the platform has seen more than 2.5 million Pakistanis sign up for the service, already creating over 10,000 marriages so far.
Geo News, a leading Pakistani news channel, covered the launch in this recent report:
Dil Ka Rishta was created in 2020 after its founders identified that the country had more than 20 million single people, but lacked a dominant matrimonial platform. The platform harnesses strong verification measures and works with over 70,000+ marriage consultants across Pakistan to support marriage-seeking singles.
Umair Shahzad, General Manager of Dil Ka Rishta, was featured in Global Dating Insights’ recent Power Book in recognition of the platform’s growth and geographic expansion.
To find out more about the matrimonial platform, listen to this episode of The GDI Podcast where we spoke with Umair about the process of digitising Pakistan’s matrimony journey and the safety features that have contributed to Dil Ka Rishta’s reputation for authentic profiles:
